| Homeowner

Have you ever heard the term ‘staging sells homes for more money?’ Well, it’s absolutely true! Our team at Nested Real Estate has incorporated full staging into our selling process and the results are incredible. Not only are beautifully staged homes selling for more money (National Association Of Realtors has real stats to prove this), these homes are selling much faster.

In a hot and speedy Toronto seller’s market, we often hear another term from non-believers – ‘homes in Toronto sell themselves.’ While supply and demand for homes in Toronto will forever be an issue, it’s not just about selling a house. It’s about squeezing every dollar you can out of your sale and knowing that no money was left behind. Strategic and professional staging can do just that.

We’ve streamlined our process and know exactly what works. Our top five staging tips for a hugely profitable sale are:

1) Identify Your Target Market.

Who’s going to be shopping for your house? This is the first step in any good staging plan and will ensure potential buyers will feel a true connection to the home. Buying a home is a very emotional process and buyers need to be able to visualize themselves living there. They need to fall in love and in order to do that, they need to relate.

2) Declutter Like Never Before

We don’t sell homes like we live so start decluttering and then declutter some more! Move oversized furniture pieces to storage, declutter visible mess plus all the hidden mess in closets and cupboards. The goal is to show plenty of free space, in a clean and functional way.

3) Painting Is A Key Component

Freshening up a home with neutral (white’s and light grey’s ) is essential. Not only will this affect the way a property looks, but buyers also love the smell of a freshly painted house. Adding accent walls, either with paint or wallpaper is a great way to add a trendy and modern flair. Stop by your local paint store and ask about stylish colours – they are always a great help!

4) Bring In The Rugs

Adding lots of rugs is one of our favourite ways to truly identify a space and add separation between rooms. Rugs are a great way to add personality and can really transform a space by anchoring the furniture properly. Using rugs of various shapes and colours, especially if they are in the same room is a great way to add an on-trend statement.

5) Accent With Real Greenery

Using real plants and flowers is the next level of staging that many stagers just don’t bother with. We do and it’s because real plants instantly add a warm and cozy feeling. Using fake greenery is perfectly fine, however, each room should have at least one real plant and areas like the dining room, kitchen and living room should display multiple.


For more staging tips or to find out more about our secret staging and how we can transform your house to sell for more money, let’s connect.